If you are working in the tourism industry, don´t miss the opportunity to visit one of the most important exhibitions. In this article “5 most important toruism & travel exhibitions” find tradeshows and events of the industry.
Visiting tourism & travel exhibitions is very helpful and interesting.
If you are working in the industry as owner, manager or employee, you will have the great opportunity to discover brands and companies, to network and to explore the last innovations.
There are different kind of events, most of them are operating for more days, providing great B2B programs, embracing different sights.
ITB Berlin (Internationale Tourismus-Börse)
ITB Berlin is the largest tourism trade fair in the world. First time organized in 1966 with 250 guests, today it counts approximately 60`000 visitors. It takes place annually in March, in Berlin. The exhibition represents hotels, tourist boards, tour operators, system providers, airlines and car rental companies. Moreover, there will be interviews, conventions, podcasts and panel discussions. Indeed, it concerns all themes of tourism and travel at 360˚ degrees.
ITB is now organized in India and China too.
WTM London (World Travel Market)
WTM takes place always in November in London. The first event has been held in 1980 and in 1985 Princess Diana was celebrating the opening. Today the tradeshow welcomes every year over 40´000 professionals of travel industry, coming from all over the world. The main sectors are destinations, accommodations, transportations and technology solutions.
Since years WTM expanded internationally, and the event will take place every year in other countries too: in South America, Africa and in Middle East.
ILTM (International Luxury Travel Market)
The most famous organization for luxury travel experts, it takes place periodically in France (Cannes), Africa, Asia Pacific, South and North America.
The B2B global event offers exposure and opportunities to all professionals in luxury travel and hospitality industry, with focus on prestigious destinations and accommodations. The most glamorous event is fundamental for a great international networking. Moreover, the event includes pre-scheduled appointments, educational sessions and parties.
BIT Milano (Borsa Internazionale del Turismo)
The Italian tourism trade fair it takes place every year in February, in Milan. The event deals with various topics as new trends, innovation, startups and sustainability. Participants are hospitality companies, DMC, travel agencies, tour operator, transportation´s and event´s companies. Furthermore, there are touristic schools and local authorities.
Of course, networking is the driving force in all trade fairs. However, BIT Milano offers the possibility to join different conventions too, keeping up to date on all innovations of tourism and hospitality industry.
FITUR Madrid (Fiera Internacional de Turismo)
FITUR takes place in Madrid always in January. The international event based in Spain embrace visitors from 152 countries, with a total of 153 thousand participants and 90 thousand visitors.
The program is very modern and it concerns surely the tourism industry, but there are some topics in focus as LGBT+, Talents and Women: the newness atmosphere is relevant for the modern working field. Interesting for the professional growth too, FITUR is a perfect combination between knowledge and modernity. IMEX Frankfurt (Worldwide Exhibition for Incentive Travel, Events and Meetings).
The global tradeshow for MICE: this is a great experience for all professional experts working in business travels, events, meetings and exhibitions.
The event takes place in Frankfurt, in May. The program offers educational conventions and one of the most important topics is the sustainability.
Written By
Knowess International
Knowess International helps business owners and department heads working in the hospitality and restaurant industries to develop the necessary skills with targeted consulting.
