Do you want to open your business in Turkey? In this brief analysis about tourism in Turkey find a general description of the country´s tourist situation, included the most important tourist regions and a data overview.
In conclusion, in the analysis you will find some information concerning the bureaucratic procedures concenring the toruism in Turkey.
This analysis is strictly designed for industries as hospitality, gastronomy and tourism.
Data overview
Country: Turkey
Population: approx. 85 million
Tourism: approx. 45 million inbound tourists (average annual arrivals)
Income (Tourism): approx. 45 billion dollars
(Data from 2022)
Tourist cities & regions
The most visited cities in Turkey are Istanbul, Antalya, Bodrum, Ankara, Izmir, Edirne and Marmaris. The 8300 Km coasts, overlooking the Mediterranean, the Aegean and the Black Seas, are offering full services resort: is very common to find big properties, whom the majority shows off a luxury style, including pools, wellness areas, restaurants and buffet restaurants.
Tourists can enjoy full packages. Moreover, there are activities and excursions to ancient sites at disposal. The most important forms of tourism are cultural, beach and adventures.
Major supply for the beach tourism concerns outcoming travel agencies, based in foreign countries.
Main cities are offering a wide range of hotels for leisure and business tourists. In the last years, medical tourism increased, especially in Istanbul.
Istanbul and Ankara are the most important hub business cities. Izmir is popular too for the Izmir industrial zone.
Anatolia is the most important internal area, very popular for the historical Cappadocia region.
Main visitors and turkish culture
Most of the tourists in Turkey are coming from Germany and Russia. Most of the regions visited for the major part by German and Russian tourists, are offering services without linguistic barrier. Nevertheless, for most of the Turkish people, especially who is not working in the tourism, might be daunting talk to other cultures.
Hospitality and Gastronomy
In this brief analysis about tourism in Turkey, let´s understand more about Hospitality and Gastronomy. Turkish hospitality is traditional and people are very warm and kind. Gastronomy is very traditional too. For opening a restaurant or a hotel, can be useful to keep the traditionality of the local properties and locations., as tourists are expecting Turkish elegance and folklore. The tourism organization is great, furthermore town and cities in tourism areas are well-kept.
Medical tourism is currently a big reality and people are booking from all European countries. The most visited city for medical treatments is Istanbul.
Turkey now is ranked sixth in the world for tourism. This latter is one of the most important income sources in the country.
Other important industries for the Turkish economy are clothing, textile, agriculture and electronic appliances manufacture.
Beaurocratic information
There are not particularly restriction for beginning a tourism business in Turkey: hence sometimes it might be challenging. The question concerns bureaucracy and linguistic problems.
Despite in the last year foreign investments in tourism sector dropped, there are still opportunities in hospitality and real estate industries.
How to open a business
The requirements for opening a restaurant or a hotel, are the permission, the capital and the establishment of a company. Tourism operation authorization is issued by the Ministry of Culture and Tourism, while other permissions can be obtained by the municipal’s authorities.
Foreign investors have same rights and responsibilities of local investors, thanks to the new legislative rules. In the Turkish Commercial Code (TCC) there are all necessary information. In any case, it is suggestable to ask for a legal consultancy.
Investment capital needed in Turkey, for the establishment of a company, is lower than the rest of Europe (approximately 10000 TL / 3000 USD) and by investing in the less developed regions, there are incentives
Further related links
Would you like to open a business in Italy? Read the article “Brief analysis about tourism in Italy“.
Written By
Knowess International
Knowess International helps business owners and department heads working in the hospitality and restaurant industries to develop the necessary skills with targeted consulting.